Why Estepona is Called the “Flower City” (and the best way to experience it)

Why Estepona is Called the “Flower City” (and the best way to experience it)

Some places are pretty in photos.
Estepona is pretty in real life—and then it gets better the longer you stay.

The “flower city” nickname isn’t a cliché. Estepona has become known for its flower-filled streets because the old town has been carefully shaped into something walkable, calm, and visually stunning: white walls, colourful pots, and streets that feel like you stepped into a film set.

But the real magic is not just the flowers. It’s the pace.

The best way to experience Estepona (so it feels special, not touristy)

Go early

Morning light makes the colours pop, the air feels fresh, and the streets are quieter.

Walk without a checklist

Estepona rewards wandering. Stop when you see a street you like. Sit when you find a square that feels calm.

Do one “anchor” moment

Pick one highlight:

  • a mural spot
  • a perfect coffee
  • a long lunch
  • a promenade sunset

Then let the day be slow.

A perfect “slow day” route (easy, realistic, memorable)

1) Coffee first
Start with a relaxed coffee—set the tone.

2) Old town wander
Follow the prettiest streets, let the flowers guide you.

3) Long lunch
Don’t rush. Lunch is part of the experience here.

4) Promenade walk
Sea air, a gentle pace, and that calm holiday feeling.

5) Sunset moment
Even 20 minutes of sunset light changes your whole day.

Why this pairs so well with Casa Calma

Estepona is the day trip that fills your cup.
Casa Calma is where you come home and stay in that feeling.

You don’t have to rush back to a hotel schedule. You return to your own space—terrace, quiet, comfort—and the day stays beautiful until you fall asleep.

If you want the flower city experience without the crowds, book Casa Calma outside peak summer. That’s when Estepona is at its most magical.

Ready to unwind at Casa Calma?

Wake up to sunshine, enjoy slow mornings, spend your days between beach and town, and return home to calm & peaceful evenings on the Costa del Sol.